Our courses offer a good compromise between the continuous assessment favoured by some universities and the emphasis placed on final exams by others.

Diploma Course


    06 Months


    600 Hours

  • FEE

    From: $$$$

About Course

The certificate Course in Fashion Merchandising is an ideal program for individuals with a keen inclination toward the merchandising aspect of fashion design, willing to explore the complex methods and processes of garment production and store management. The students pursuing this course will avail excellent career opportunities as production and design managers, merchandisers, and working in specialized areas.

Course Overview

The course is designed with more of practical classes and industry exposure for the PFGenesis students to learn and understand the need and importance of a fashion illustrator in design industry.

  • The Fashion Merchandising course enables the students to understand the proportion and contours of the human form and to facilitate fluency in the expression of fashion concepts
  • Learners will be able to develop approaches toward ideations and confidence in presenting work creatively.
  • Learners will be able to enhance their drawing skills and illustrate their ideas in different styles with rendering skills and detailings.

Learning Outcomes

  • To enable the students to present an effective portfolio by using their illustration skills.
  • To be able to make fashion stories.
  • To widen the scope of fashion art in portfolio presentations.



  • Introduction to Fashion Illustration
  • Role of a Fashion Illustrator
  • Color Theory
  • Drawing Fashion Figures – Male, Female & kids
  • Creating Mood Boards and Inspiration Boards
  • Introduction to Stylized Fashion Drawing
  • Draping and rendering different fabric and textures
  • Draping and rendering different clothing categories
  • Final Portfolio Presentation


  • 12th Pass or equivalent

How to Apply

  • Students are requested to attend our counseling before applying for admission.
  • Aadhaar Card is mandatory with the Admission Application Form.
  • Photographs: The applicant is required to affix 1 and attach 2 recent passport-size photographs
  • Age Proof: Get two (2) clear attested photocopies of Age Proof (E.g. Birth Certificate, Pan Card)
  • Education Proof: Get two (2) clear attested photocopies of education proof
  • Leaving Certificate from the institute and Mark Sheet of the Last year
  • Address Proof: Get two (2) clear attested photocopies of Address Proof (E.g.: Ration Card, Domicile Certificate, Passport, Driving License).

Fees and Funding

Please contact our counseler

Career Opportunities

Students will gain employment opportunities with Designers, Retail Brands, Advertorial Magazines, Print Media, Electronic Media as well as Stylists. They may also venture into work for individual clients.

FAQs -Diploma in Fashion Merchandising

Fashion merchandisers are a team of people involved in the production and distribution of final designs. Fashion merchandisers work with designers to make affordable and desirable designs for the target market.

Fashion Merchandisers require the following skills: Detail-oriented Awareness about fashion Ability to meet timely deadlines Good communication skills Team player Consumer-oriented and consumer responsive Gain market share and prevent losses

Fashion merchandising is a very competitive field that changes constantly with the dynamic global market trends and external forces which makes it very exciting for those who have a passion for fashion.

The major tasks carried out by any fashion designer are:

  • Going to fashion shows
  • Researching the fashion trends
  • Predicting the trends according to the industry
  • Negotiating with supplies, manufacturers, and retailers
  • Working closely with the designers, planning, and sales team
  • Managing retail outlets
  • Working on store displays and directing photo shoots

Merchandising is an absolutely fantastic career option to make a rewarding career in the fashion industry. These positions involve creativity and professional engagements. It is a very good career for fashion learners.

The merchandisers require mathematics acumen to be able to understand the business trends, the past losses and challenges, and the knowledge to predict future expenses and revenue.

The major difference between the fashion marketer and fashion merchandiser is the scope. Fashion marketing is mainly the advertising side of fashion while the fashion merchandiser focuses on the entire process of fashion design till the design sale.

The scope of merchandiser is very huge. The merchandiser-related career includes sales agents, market research analysts, purchasing agents, and market research agents.

The retail buyer focuses on the product. The key responsibility is to research fashion trends and are responsible for scrutinizing the product available online and in-store whereas the fashion merchandiser ensures the commercial and financial viability of the design or the product.

The salary of the design merchandiser range from three to six lakhs but the person’s ability and knowledge can make it even higher and there is no defined limit for the merchandiser profile.